Belonging has long been regarded as a fundamental human need. Early in human history, it was
essential for people to work together just to get by and survive. In the days of hunting and gathering,
where life involved facing harsh landscapes and challenging conditions, doing the tasks necessary for
survival was more efficient in a group, where physical labour could be shared. Ejection from the
collective, in these circumstances, meant almost certain death in a world far more inhospitable for an
individual on their own.While today, the modern world has largely moved on from a subsistence
lifestyle, and it is a lot easier for individuals to live in isolation from others, the evolutionary drive to
be part of the group remains. In fact, it continues to be a powerful and pervasive motivator of human
behaviour.